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This podcast is dedicated to providing the key ingredients to transform your employees into a dream team that creates consistent results in every aspect of the business including; team empowerment, leadership, business development, communication hiring, and firing. 

As some of the country’s leading staffing & management consultants, we help business owners (Entrepreneurs) and the team that support them (Intrapreneurs) to powerfully connect and work together to grow the business, together.

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  2. 206: Having Science on Your Side in Your Referral Strategy

206: Having Science on Your Side in Your Referral Strategy

May 16, 2023

In this episode, Molly speaks with Stacy Brown Randall, the Founder of Growth by Referrals, about the importance of referrals in law firms and how to systematize referral strategies. Stacey talks about how she helps business owners generate referrals naturally without manipulating, incentivizing or even asking. The conversation also covers how to properly thank and nurture referral sources, and how to handle anxiety related to forgetting to thank a referral source. Tune in to learn more about managing and increasing your business referrals.



Key Takeaways

 

  • Referrals make up 80% of clients for many law firms.

  • Providing great services and results to clients is enough to get referrals.

  • The goal is to generate referrals naturally without desperate tactics like begging or using promotional gimmicks.

  • The attorney industry is based on relationships and referrals, making it perfectly positioned for referral generating strategies.

  • Referrals should be mutually beneficial, where both parties are helped and feel like a hero

  • The psychology and science of referrals can be explored and applied to increase referrals.



Quote for the Show: "Uncover the Secret to Generating Referrals Without Asking."

 

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