Jun 11, 2024
In this episode, Molly dives deep into the importance of tracking client and market data in real-time for law firms. She shares how daily stand-up meetings and digital tools like Loom can provide meaningful insights into the sales and intake process, especially for firms with virtual teams or outsourced agencies.
Key Takeaways:
Embrace Real-Time Data: Utilize daily stand-up meetings and digital tools to gather and analyze current client feedback and make necessary adjustments.
Importance of Client Words: Focus on capturing and responding to the exact words of clients to refine marketing strategies and improve service delivery.
Marketing Adjustments: Be ready to alter marketing automations, Facebook ads, and workshop content based on real-time data and client personas.
Track and Measure Effectively: Keep diligent records of follow-up calls, client interactions, and their outcomes to better understand and optimize the sales process.
Leadership and Empowerment: Empower your team with the right data and ensure they know how to act on it to improve overall firm performance.
Quote for the Show: "Be deeply curious about every single word and make immediate changes in every step of the process." - Molly McGrath
Links
Website: https://hiringandempowering.com/
LinkedIn: https://www.linkedin.com/company/hiring&empoweringsolutions/
Law Firm Admin Bootcamp: https://www.lawfirmadminbootcamp.com/
Get Fix My Boss Book: https://amzn.to/3PCeEhk
Ways to Tune In:
Amazon Music - https://www.amazon.com/Hiring-and-Empowering-Solutions/dp/B08JJSLJ7N
Apple Podcast - https://podcasts.apple.com/us/podcast/hiring-and-empowering-solutions/id1460184599
Spotify - https://open.spotify.com/show/3oIfsDDnEDDkcumTCygHDH
Google Podcast - https://podcasts.google.com/feed/aHR0cDovL2ZlZWRzLmxpYnN5bi5jb20vMTc4MTM2L3Jzcw
Stitcher - https://www.stitcher.com/show/hiring-and-empowering-solutions
YouTube - https://youtu.be/RFskfcZIiUs